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  1. Sony Cybershot HX90V
    $499.00
    18.2 Megapixel Exmor R CMOS Sensor BIONZ X Image Processor Zeiss 30x Optical Zoom Lens 5-Axis Active Image...
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  2. BONUS
    Sony 28mm f/2 Wide Angle Lens
    $639.00
    Compatible with the entire Sony E-Mount range including the Full-frame Cameras, this 28mm f2 is a high...
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  3. Sony Cyber-shot DSC-RX100 III
    Special Price $695.00 Regular Price $749.00
    The third addition to the RX100 series comes with just as much anticipation as it's predecessors. The lens offers a...
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  4. Sony Zeiss 35mm F2.8 (SEL35F28Z)
    $742.00
    The Sony Sonnar T* FE 35mm f/2.8 ZA Lens is a prime, wide-angle lens that features a fast, bright f/2.8...
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  5. Sony FE 50mm f/2.8 Macro Lens
    $799.00
    The Sony 50mm F/2.8 Macro FE-Mount is a normal-length macro prime lens. It is compatible with Sony E-mount mirrorless...
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  6. Hot Deal BONUS
    Sony FDRAX33 4K Handycam
    $949.00
    4K Ultra HD (3840 x 2160) recording Balanced Optical SteadyShot™ 29.8mm ZEISS Vario-Sonnar T* lens 10x...
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  7. Sony Cybershot RX100 Mark IV
    Special Price $995.00 Regular Price $1,098.00
    Enter the stunning new world of super-high speed photography. Extreme slow motion — once only available on pro...
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  8. Hot Deal BONUS
    Sony FDR-AX53 Digital Video Camera
    $1,125.00
    Sony brings advanced professional features in to a compact handheld body, with the new Sony FDR ZX53. With...
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  9. Sony Zeiss 24-70mm F4 (SEL2470Z)
    $1,299.00
    This wide to normal zoom lens from Sony is an exceptionally versatile addition to your E-Mountkit - a...
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  10. Hot Deal BONUS
    Sony Alpha A7 II (Body)
    $1,699.00
    Not content with creating the world’s smallest Full Frame sensor camera, Sony has pushed the boundaries of camera...
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  11. Sony Carl Zeiss 35mm f/1.4 Lens
    $2,244.00
    This super high-quality Zeiss 35mm f1.4 Distagon lens for Sony E-Mount cameras is the perfect match for landscape...
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  12. Hot Deal BONUS
    Sony Alpha A7R III (Body Only)
    $4,299.00
    Welcome to a new world of imaging with resolution, sensitivity, dynamic range, processing speed, and shooting response...
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